Episode Details
In this episode, I introduce something called The Near-Miss which is used to exploit the way problem gamblers think. From slot machines to scratch off tickets, the near-miss is built into the design of gambling games in order to keep gamblers gambling, even when they are losing.
LINKS TO ARTICLES
The Near-Miss Effect by Jonan Lehrer
The Psychology of the Near Miss by R.L. Reid
Why Your Brain Loves Near-Misses in Gambling by Sharon Begley
